Ixigo vs MakeMyTrip: How Ixigo is Winning India’s Travel Industry
April 11, 2025
Discover how Ixigo is disrupting India's travel industry, outperforming MakeMyTrip with innovative strategies, train ticket dominance, and a strong Tier 2 & 3 market focus
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Lenskart vs Titan: How Lenskart Defeated a TATA Brand
April 10, 2025
We’ll go deep into learning how Lenskart became the eyewear market leader—despite starting 3 years later than Titan Eyeplus—now owning 5x of Titan’s entire market segment.
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How Jio Disrupted India’s ₹42,000 Crore Video Streaming Industry
April 9, 2025
A masterstroke by Reliance to create an OTT monopoly that becomes impossible to ignore. It’s the execution of a precise three-part playbook that Mukesh Ambani already used once with Jio Telecom. Now he’s applying the same formula to take over your entertainment
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The TRUTH of India’s Wedding Industry
April 8, 2025
This blog post dives deep into the consumer insights and breaks down where the opportunities lie in the Indian wedding industry.
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How Zudio Took Over India’s 5,000 Crore Fashion Industry
April 7, 2025
Let’s dive into the full story and uncover how Zudio has managed to disrupt India’s massive fashion market using five powerful strategies.
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The ₹12,000 Crore TATA Company You NEVER Heard Of – Trent Business Case Study
April 7, 2025
The company I’m talking about is Trent Limited, a retail masterstroke by the Tata Group that has given its investors almost 2,000% return in the last 5 years.
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The ₹48,000 Crore Unicorn You NEVER Heard Of
April 4, 2025
Pine Labs has transitioned from being just a payment solutions provider to an integrated fintech ecosystem. Their ability to innovate and retain clients has fueled their dominance in the Indian retail payments market. With a potential IPO on the horizon, their growth trajectory from ₹1,000 crore to ₹10,000 crore will be exciting to watch.
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How The Whole Truth is DISRUPTING India’s ₹83,000 Crore Healthy Food Market
April 4, 2025
The Rise of The Whole Truth This protein bar has made The Whole Truth a ₹600 crore D2C giant with...
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Will Tesla DISRUPT India’s EV Market?
April 3, 2025
Elon Musk is making a move that many Indians have been eagerly anticipating. Tesla is finally set to enter the Indian market, initiating recruitments and securing its first showroom space in Mumbai. On top of this, the company is expected to invest more than ₹41,000 crores to disrupt India's EV market. This announcement follows a recent meeting between Elon Musk and Indian Prime Minister Narendra Modi
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How CaratLane Made the BIGGEST Startup Comeback
April 2, 2025
Introduction In 2015, CaratLane, an online jewelry retailer, was on the brink of collapse, bleeding crores of rupees every month....
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